About Me
Hi, I’m Reka — a Brand Identity, Packaging Designer, and Illustrator, born in Romania with Hungarian roots.
I live on the road, spending months at a time exploring new countries, digging into how design really works across cultures — on real shop shelves, street signs, and packaging.
These travels aren’t just for fun (though… they are fun).
They’ve directly shaped the way I design for real, local audiences. Like how my trip to Malta inspired the Mediterranean look and feel of Melita.
Or how wandering through Mexico helped me nail the vibrant vibe for Paloma, a tequila bar that needed just the right attitude.
My time in Switzerland gave me a deeper sense of what “clean” design really means — which came in handy for branding with a true Swiss aesthetic.
And Greece? That one helped me bring cultural depth and elegance to Ambroseli’s packaging.
I used to be a proud French Bulldog mom — pet brands have always held a special place in my heart — and still do.
I’ve always been drawn to nature, hiking, and exploring places that feel a little wild and untouched. My all-time favorite? Cocora Valley.
As for art — that’s been with me since day one. I was the kid who was always crafting something, taking music lessons, stitching in a sewing circle, and spending weekends in the scout uniform (yep, I even ended up teaching the younger ones for years). That love for creativity never left — it just evolved. I went to art school, then design university, and turned all that passion into the work I do now.
My mission
I specialize in developing complete brand identity systems and packaging designs for brands that want more than a logo or a trendy label. From Swiss wine cans that win awards to gift boxes designed for big names like Volkswagen or Lidl, I work across different industries and styles — skincare, food, pet care, tech.
My process is created to be clear, easy for you, without surprises, and useful for me by understanding and researching what your competitors do well (and where they fail), defining what sets you apart, and translating that into systems you can use.
I care as much about the process, structure behind the design as the outcome itself — because good design is consistent, clean, and clear about who you are.
Printing Days, my passion project!
Printing Days was born from my passion for illustration and the desire to turn my everyday life into something more mindful. Celebrating small moments is an important way to be present in your life. The Printing Days art is a good way to be mindful of your days and be practical when you plan your life!