Her Velvet Vase
Social Media, Marketing Material & Edm Design
History
"At HVV, dressing the everyday woman as she is and who she aspires to be is what we do best.
It's all about designing the little details that lead up to huge moments - and our passion for thinking small comes alive through inclusive, thoughtful designs for the modern romantic. It’s everything we need from our clothes that we think you’d love, too. " - about HVV.
Challenges:
As a freelance designer, I am responsible for creating engaging campaign artwork every week for a new collection for HVV. The artwork includes banners for the website, tips & and trick stories for educating the hvv girls, designing the newsletter for the new collection, or showing on different forms of Instagram Stories the new stunning collection. All of this marketing material has a minimal, elegant, friendly tone. It's important every week the artwork aligns with the collection vibe but still aligns with their minimalist branding.